The internet is full of video production companies professing their greatness, but how do you know which company is the right fit for your purpose? Doing a little bit of preliminary thinking and research can help weed out the competition to find what you need. Consider the following tips before choosing a Boston Video Production company to make your next video.
Determine Your Purpose
Before you can search for a company to make your video, you first need to determine why you need a video. Are you launching a new product? Do you want to showcase your brand? Or do you want to broaden your demographics? Having an idea of what you want to accomplish will help you find a company that can help you reach your goal. Video production companies may specialize or have experience in different types of videos, so it is important to know what you want in order to find the company that can deliver your vision. Knowing your ultimate purpose can help you know what questions to ask and give you a point of reference for looking through demos.
Know Your Budget
How much money you have to spend will help you determine what you can afford. Though we may all want Spielberg quality, it may not be in the budget. There is a huge difference in cost between different production companies which may may depend upon experience, quality, and availability. Certainly, professional production companies will cost more than amateurs just starting out. If you have the budget, it is a good idea to use an experienced company that creates quality product. On a smaller budget, it may be a beneficial to use a talented company just starting out that can charge less. Look for the best value for the money.
Look for Full Video Examples
Demo samples on web sites may not be full products. Some companies will splice together “best of” clips that look great because they took the best parts of several videos to give you a taste of what is possible. This may not give you a full picture of what they can create. Ask to see full video examples so you can determine if the whole project is just as great as their short clips. Don’t be fooled by a 30 second splice of video which may turn out to be the only quality part of a inadequate video.
Check Out their Recent Projects
Not all websites are up to date. Look on social media to see if the production company has shared some recent projects. Though all past projects can give you an idea of what is possible, it is good to see what they are making recently too. Newer work will let you see if the company is still producing quality work. Equipment and talent often change; make sure they are using the latest equipment and still have talented employees that can make your video spectacular.
Get Multiple Quotes
Researching companies can be a lot of work, but it is worth the effort. Since there is a wide range between what companies provide and charge, it is important to get information and quotes from several different companies before you choose. Looking at the differences in cost and product from several vendors is the only real way to know what is available. Though time consuming, it is worth the peace of mind to know that you chose a company that will give you a premium product for a satisfactory price.
Ask for Recommendations
A recommendation from someone you know is always a good way to determine if a company really will deliver the promised results. Ask other friends and peers whether they have been satisfied with a video production company they’ve used. If you don’t know someone personally, the internet is a great source for looking up product reviews and recommendations. Always read through multiple reviews to get a good idea of a general consensus.
Get a Quote Today!
At ChampberPG, we work with all budgets. Contact us today to get a quote for your next project. Don’t forget to check out our latest work.